tampa bay finance jobs

Considering a Job Offer

It’s been a slog, this job search. And you’ve finally gotten an offer from a company you’ve had your eyes on. But hold up! Before you accept it, take some time to think it over. It can be easy to react from a place of fear: “What if this is the best or only offer I get? I need a job!” As a [...]

2022-03-14T06:52:23-04:00March 14th, 2022|

Hiring Content Strategy

We’re all stalking each other all the time. Just as hiring managers check the social media accounts of potential hires before they extend an offer, those seeking jobs are quick to check out the online presence of a company under consideration. That’s why so many of the companies I work with at Norstrem Associates proactively market their worth as employers online. Here are [...]

2022-03-11T06:57:04-05:00March 11th, 2022|

Creating Better Cover Letter Openers

“Tim, do you have a template I can use for cover letters?” I can’t tell you how often I have heard this question, and the answer is, not really — because I firmly believe cover letters should be original and authentic. Yes, there are common things. All cover letters should explicitly name the role you’re hoping to get, why you’re the right choice, and [...]

2022-03-10T07:04:47-05:00March 10th, 2022|

Reinventing the Freight Train

You don’t need to reinvent the wheel to make progress. But what about the freight train? Founded by 3 former SpaceX engineers, start-up company Parallel Systems’ goal is to do just that. By modernizing freight trains, they hope to transport more goods by rail (and less by highway trucks) to combat pollution levels. To do that, they’re essentially reinventing freight trains as autonomous, [...]

2022-03-09T07:18:45-05:00March 9th, 2022|

Virtual Town Hall Goes Down in Flames

After Peloton announced layoffs of 20% of its corporate workforce, a wise move would have been to make sure those folks didn’t have access to virtual meetings anymore. Sadly, as you’ve probably read in the news, this task was overlooked. When brand-new CEO Barry McCarthy and former CEO John Foley got on the screen for a virtual all-hands in February, many PO’ed current [...]

2022-03-07T06:42:07-05:00March 7th, 2022|

Managing Conflict in a Leadership Role

“One of the most difficult challenges leaders of all organizations face is managing diverse perspectives.” I grabbed this from a recent Harvard Business Review piece. Frankly, it could have been written by just about any of the organizational leaders I work with these days. We all know that having people on a team with different viewpoints is healthy and lends itself to diversity [...]

2022-03-02T08:09:31-05:00March 2nd, 2022|
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