Metaverse Coming to Work

Zoom was a breakout star in 2020 when the whole world went remote. But now that a lot of people are back in the office, what’s the plan for Zoom and other remote-work tech tools?

Not to rest on its laurels, Zoom, for one, is going full-tilt-metaverse. The goal? To create a virtual office where both onsite and remote workers can meet all day, every day.

In Zoom’s virtual work world, there’s a digital representation of the physical office, replete with conference rooms, a kitchen and social spaces — and users can add things like an office dog to their avatar.

Do we even want this? There are definitely plenty of skeptics. But Zoom has been right before.

When I first began as a recruiter almost 30 years ago, all we had was phone landlines, fax machines and voicemail. Computer usage was limited to primitive database applications. The idea of a professional metaverse was for sci-fi. Today, it’s become a reality.

#metaverse #office #work #digital

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